In response to the recent nasty attacks against Lifelock, Todd Davis appeared this morning with Matt Lauer on The Today Show to explain his company’s side of the story.

I am sure of a few things. Ninety (90) plus percent of lawyers add no value at all to our system and is in one of the biggest inflationary pressures in starting a business and running one. Lifelock and it’s competitors like Experion ($4.1 billion in quarterly profits, selling the names that Lifelock is trying to protect) are making lawyers salivate.

Disclosure – Angel investor in Lifelock