Rob Petrozzo of Rally: Classic Cars, Dinosaur Bones, and Crypto Punks (EP.171)

Today’s guest is Rob Petrozzo. He’s the co-founder and Chief Product Officer of Rally. Rally is a platform for buying & selling equity shares in collectible assets. They ‘rally’ to make investing behind ideas, emotions, and communities safe, easy, and accessible. The result… A 21st Century Portfolio, for everyone.

The Company was in the news yesterday announcing that ‘Wheelhouse Leads $15M Investment Round In Collectibles Firm Rally, Will Debut Items On History’s ‘Pawn Stars.’

Social Leverage is a seed investor in Rally and we have continued to invest along the way. Talking with Rob is like talking to an old friend. He knows the world of culture and collectibles so well. Pop in your headphones on your next walk or run and have a listen. I promise you will learn a lot about marketing and culture.

You can listen to the podcast here on Spotify or Apple and now all the episodes are on my YouTube channel as well.

For more details on today’s conversation read on below…

Guest: Rob Petrozzo

Profile: Co-Founder, Chief Product Officer @OnRallyRd

Where to Find Him: Twitter, Rally

What’s Rob Panicked About?: Howard Lindzon getting into the NFT market.

The Takeaway:

If you believe the future is some sort of democratized finance, whether digital or physical, you believe there will be an ecosystem of services to support this new system of spending and investing. Everyone knows what crypto’s done since 2017. That was the riskiest thing ever, and now it’s everywhere. And collectibles are ‘right now’; and it’s just opened up to the masses. It feels like it’s on a rocketship about to take off. It’s prevalent in everyone’s portfolio one way or another, whether you want it to be or not. Be part of a robust community that cares about what they are building. Build trust and hit the right moment. You have big money looking for the best in class and finding their way back to historic rarities. For people who want to understand and get involved in collectibles, the on-ramp now exists at Rally. But remember, none of this show is investment advice; other than you should listen and do your own thing.

Favorite Quote:

“Twitter is that periscope inside the submarine like [to] look up and see around that turn where the news is real time. So if you want to know what’s happening in the world, all it takes is Discord and Twitter and that’s it. And you’ll get as much information as the investment bank…”

Read more about Rob on Social Leverage: Founder in Focus.

Rob has been on my podcast before. Have a listen here.