This morning StockTwits launches a product suite which enables investor relations professionals to leverage the power and popularity of social media.
The StockTwits IR Suite allows companies to claim their tickers and take control of their social presence on the leading investor focused social network through listening to, engaging and reaching the broadest possible social audience.
These capabilities are managed via the StockTwits IR Suite’s “Social Dashboard,” a powerful central command center for social communications, analytics and compliance.
Hewlett-Packard, Ford, and Dell are among the 50 public companies that have already added social media to the workflow of IR departments by way of the StockTwits IR Suite.
The suite includes an optional social compliance add on which addresses the unique legal challenges presented by regulated communications in social media.
Sean O’Brien, executive vice president of strategy and communication at $PGI had this to say about the StockTwits IR Suite:
StockTwits has allowed us to cut through the noise of social media to easily take control of our messages, instantly simulcast them to an enormous audience and monitor investor reaction. We believe that social media is here to stay and StockTwits has allowed us to capitalize on it with confidence in a simple, straightforward solution at a low cost – a perfect mix of features and price point.
The StockTwits IR Suite includes:
Verified Ticker Pages – These provide companies prominent message placement on ticker pages as well as customizable information panels that can display corporate blog, YouTube channel and SlideShare presentation links.
Social Distribution – This allows companies to disseminate information in real-time across multiple networks via StockTwits through links to other social networks such as Twitter, Facebook and LinkedIn, as well as to the sites of StockTwits’ distribution relationships including Yahoo! Finance, CNNMoney, Reuters.com, Bing Finance and Investopedia.
Social Dashboard – This provides companies a powerful central command center that allows investor relations professionals to manage social monitoring and measurement of their social media reach and impact across the entire StockTwits network.
The StockTwits IR Suite is available at no cost for a limited time to U.S. public companies and the social compliance add on is $99 per month.
With an additional solution entering beta this month, we will continue to add products which allow regulated members of the investment community to fully participate in the StockTwits social platform, reach investors across the StockTwits network and maximize scoial media use.
For more information on the StockTwits IR Suite, please contact Chris Bullock, vice president of corporate solutions at cbullock@stocktwits.com or visit stocktwits.com/ir.
See what others are saying about the StockTwits Investor Relations Suite, including Mashable and IR Web Report.