It’s a dumb deal (except for The Weather Channel) I think, but proves how hard up the world is for eyeballs and some cash flow. I saw it first on Bloomberg , but NBC Universal has a press release . It should read…

“We all know that we overpaid, but this is just as much a bet on improving stock market conditions as it is a $3.5 billion dollar blunder. Once stock market conditions improve, we will pawn this off as an IPO on Global stock putz’s (maybe even package it with iVillage. In the meantime, we will lever this bitch to the moon and start buying more adwords with the word BAROMETER.’

The Peacock..