The getting rich quick method will no longer happen with an investment in Starbucks. It’s a mature business .

But buying Howard Schultz’s brand after a 20 percent correction seems wise if you are an investor. I was reading about a Howard Schultz memo to staff last week and I can’t remember the original thread.

This morning I was reading the New York Times and found their interpretation . Roger Ehrenberg’s got his own take .

I have made money on this stock before and though it does not excite me these days, I am going to buy a few shares for Rachel and Max tomorrow. Now they will own two great restaurants in their accounts – Chipotle’s and Starbucks.

Disclosure – Long CMG