Yelp..The Internet is a Virus…Expect Your Start-up to Mutate

YELP !

I don’t read magazines often, but if I do, its Fortune.

I was skimming through the recent one with Bill Gates and China on the cover and came across a detailed update story on the very viral internet company YELP. I wrote about it last year and all my fave Phoenix restaurants are on the widget in my right sidebar (carb heavy). Now that I am twittering I will have to add my favorite bathrooms.

A perfect example of a model that started out as one project but whose model and success came from a different feature and benefit set.

The internet is a virus, BUT A GOOD ONE. If you are not in it, you can’t catch it. This is a virus you should be catching.

I will be making the calls to get the founders on our Wallstrip west coast trip. Let ’em know we are coming.

One comment

  1. BSD says:

    Ah Yelp… I remember “twittering” on their Mission St. offices while coming back from a club just 2 blocks down the street called Fluid.

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